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* Use multiple levels of headings appropriately.
* Use boldface (entered by surrounding the text by triple apostrophes like '''this''') to emphasize the first appearance of the article title in the first paragraph of an article, when applicable. Where possible, write the first paragraph so that it does include the article title.
Do not use boldface for general emphasis.
* Single quotes: use <code> &lsquo; </code> and <code> &rsquo; </code> (like ‘this’), not the plain ' symbol.
* Double quotes: use <code> &ldquo; </code> and <code> &rdquo; </code> (like “this”), not the plain " symbol.